July 31, 2025
15 min.

Myths and flaws in Google Ads that cause you to lose leads

IP telephony is a powerful tool for real estate agencies, property management companies, and developers—especially on international markets. It builds effective client communication, automates processes, and cuts costs. But only with proper implementation.

IP telephony lets you call from "local" numbers in different countries, building client trust—the number doesn't look suspicious, and response conversion doubles.

IP telephony implementation mistakes to avoid:

1. Template setup without needs analysis

Account for call volume, team structure (1 or 2 processing lines), peak hours, and business specifics.

2. Wrong provider choice

Choosing just "cheapest" without checking SLA, connection stability, and support quality risks 5%+ undelivered calls, drops, and poor quality—hurting your ROI.

3. No CRM integration

Without call logging in CRM, you lose interaction history, slow agents down, increase error risk.

4. Ignoring staff training

Even the best system fails if employees can't use it. Training and instructions are mandatory implementation steps.

5. No scripts and quality control

Without call monitoring, scripts, and regular communication quality checks, telephony never becomes a sales tool.

IP telephony isn't just communication—it's part of business processes.
Proper implementation = higher sales, service quality, and work speed.

Need IP telephony setup, CRM, quality control department implementation, or quality lead generation? Contact us.