2 closed deals and 50+ warm clients per month of work

RMC Deluxe — a reliable partner in the Dubai real estate market with an international team, in-depth market knowledge and access to special projects and conditions for appropriate developers. For the company, every client is a partner with whom long-term relationships are built. The priority is not to sell, but to make the right and safe decision that will bring results.

Assigned tasks

Get 100 high-quality leads in the EN language segment, as well as increase the conversion rate per deal
Get 100+ gross leads with a minimum conversion rate of 50%
The planned increase in conversions is 5% on average in 2 weeks
Launch a CRM system from scratch with all services and automations
Develop a company brand book

Complexities and solutions

The work done

98 ad groups launched

42 exclusive creatives have been developed with the extended CJM (Customer Journey Map) for each advertising system

8 quiz landing pages

During the launch, 8 branded quiz landing pages were developed for 7 different projects

Implementation of an Anti-spam system

The system filters low-quality calls and bots and prevents them from entering the main funnel. Only real customers get into the sales department

Connecting a CRM system from scratch and setting up automation

Tools have been introduced for business processes in the real estate sector. Telegram chat for lead notifications, a Google table for storing a database of leads and newsletters, and setting up lead transfer

Development of the company's brand book

We formed the brand's positioning, mission, values and archetype, described the core of the target audience and RTB. We have fully created a visual style and separated the brand from competitors